David Ferreira Alves
CIO
SONAE
David Ferreira Alves is Chief Information Officer of Sonae´s Corporate Center, Executive Board Member of Sonae Modelo Continente and Sonae Specialized Retail, being responsible for the following portfolios: Information Systems, e-Commerce and Modelo Continente's Non-Food Commercial Business Units.
He is also president of FINCO, the Information Technologies Forum of Sonae companies. With a degree in Management by Economics School of Porto´s University, he has attended many executive programs at the Harvard Business School, IMD and also London Business School.
Along his professional experience, David Ferreira Alves was also Executive Board Member of Optimus (the telecommunications company of Sonae group) responsible for Marketing, Private Commercial, Mobile Internet, Multimedia Services and Infrastructures.
He has an extensive experience in the areas of Marketing and Sales, as he headed at Optimus the Big Surfaces Direction, the Personal Business Unit and also the Marketing & Sales Business Unit SMEs. Before joining Sonae, David Ferreira Alves worked in various areas of Procter & Gamble Portugal.











